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Maseru
March 11, 2026
BusinessDevelopmentEconomyInternational

ETHIOPIAN BUSINESSES EYE LESOTHO AFTER DIPLOMATIC ENGAGEMENT 

Maseru, Feb. 25 — In a remarkable show of diplomatic and economic engagement, Lesotho is witnessing an influx of interest from Ethiopian investors following a recent investment pitch made by Prime Minister Samuel Matekane during his tour of Ethiopia. Lesotho’s Ambassador to Ethiopia, H.E. Ntšiuoa Sekete, expressed her enthusiasm for the burgeoning relationship between the two nations.

“In pursuit and in fulfilment of our economic diplomacy mandate from the Capital Addis Ababa, it is an absolute pleasure and honour to see that the Ethiopian Business Community is warming up to the idea of investing in the Kingdom of Lesotho,” said Ms. Sekete, signifying the potential for enhanced economic collaboration between the countries.

On Friday, a notable engagement took place at the Lesotho National Development Corporation (LNDC) when Mr. Afaw Girma Sahilegeberal, representing J.OIL Coffee Import and Export, PLC, one of Ethiopia’s leading coffee exporters, was briefed on the myriad of investment opportunities available in Lesotho’s agricultural and other key sectors. . . .

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