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Maseru
April 8, 2025
Business

LESOTHO LAUNCHES NATION BRAND

Maseru,May.15–King Letsie III led the official launch of the nation brand which is an initiative for the Lesotho National Development Corporation (LNDC) which was held in Maseru on Wednesday.

In his remarks, King Letsie III said this is an initiative that will lead to Lesotho being recognised and well known globally through its capacity for prosperity.

He stated that this brand is expected to shape the future of the country towards prosperity.

He mentioned that as Lesotho journeys towards its 200 years celebration of existence, the brand will stand as a sign of determination and commitment towards working on peace, stability and inclusive development…

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